Wednesday 22 January 2020

Best Time to Post on Instagram for 2020

Best Time to Post on Instagram for Each Day of the Week

The power of Instagram marketing to attract your audiences with engaging social campaigns that bring traffic and higher engagement percentage for your business.
  • Load & promote your products & services.
  • Understand your goals and build campaigns that always deliver.
  • Amplify your presence by sharing alluring content and images.
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 The best way to find an ideal posting time is by testing the timing of your posts to see which post time generates the most audience engagement.

On average, here are the best times to Instagram during the week:


Sunday: 10 AM – 2 PM CDT
Monday: 11 AM – 5 PM CDT
Tuesday: 5 AM, 9 AM – 6 PM CDT
Wednesday: 5 AM, 11 AM, *3 PM CDT
Thursday: *5 AM, *11 AM, *3 – 4 PM CDT
Friday: *5 AM, 9 AM – 4 PM CDT
Saturday: 11 AM CDT

* = particularly high levels of engagement

Post to Instagram between 9:00 AM and 6:00 PM CDT from Tuesday to Friday. You'll get the most consistent engagement that way.

Best Times to Post on Instagram for Technology Companies


Best Time: Wednesday at 10:00 AM CDT
Most Consistent Engagement: Wednesday to Friday from 10:00 AM to 5:00 PM CDT
Best Day: Thursday
Worst Day: Sunday

Best Times to Post on Instagram for B2C Companies

Best Time: Saturday at 11:00 AM & 1:00 PM CDT
Most Consistent Engagement: Everyday from 10:00 AM to 3:00 PM CDT
Best Day: Wednesday
Worst Day: Monday

Best Times to Post on Instagram for Educational Organizations

Best Time: Monday at 8:00 PM CDT
Most Consistent Engagement: Weekdays from 11:00 AM to 4:00 PM CDT
Best Day: Monday
Worst Day: Sunday

Best Times to Post on Instagram for Healthcare Companies

Best Time: Tuesday at 1:00 PM CDT
Most Consistent Engagement: Tuesday to Friday from 9:00 AM to 4:00 PM CDT
Best Day: Tuesday
Worst Day: Saturday & Sunday

Best Times to Post on Instagram for Non-Profit Organizations
Best Times: Tuesday at 3:00 PM & 9:00 PM, Wednesday at 3:00 PM & 4:00 PM, Thursday at 2:00 PM & 3:00 PM, and Friday at 10:00 AM & 2:00 PM,
Most Consistent Engagement: Weekdays from 12:00 PM to 5:00 PM
Best Day: Tuesday
Worst Day: Saturday

Every brand's audience is different. To build a sizable, engaged Instagram audience, you need to know who your followers are. And one of the best ways to get to know your audience and capture their attention is by knowing exactly.

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