How to Run the Successful Sale a Online Store on your Woocommerce Website
Everybody More Likes & loves a sale. There’s nothing quite like browsing reduced items in the hopes of finding a great deal. You know this, and your customers know it too. how can you create an effective sale and make sure it brings both new and loyal customers to your business?
If your store runs on WooCommerce, your job will be that much easier. This handy e-commerce plugin enables you to create a variety of different types of sales, without much hassle. However, you’ll still need to prepare and plan your sale carefully to make sure it becomes a success for both you and your customers.
How to Run a Successful Sale on Your WooCommerce Website (8 Types of Promotions)
- Standard Product Discounts
- Coupon Codes
- Free Shipping
- Product of the Day’ Discounts
- Exclusive Members-Only Sales
- ‘Buy One, Get One Free’ Deals
- Discounts For Future Purchases
- Minimum Order Amount Discounts
1. Standard Product Discounts
This is when you specify a temporarily lower price for one or more products. When you do this in WooCommerce, the regular price will usually appear crossed out with the sale price next to it.
2. Coupon Codes
Coupon codes are another classic marketing tool for enticing potential customers.WooCommerce includes a lot of coupon management features by default.
3. Free Shipping
Did you know that free shipping is the single most important incentive for online customers?
4. Product of the Day’ Discounts
Sales is a perfect way to highlight specific products. You can even take this a step further and place the spotlight on one particular item.
This technique increases the visibility of the promoted products, but it also gives your users a reason to check your site regularly to see which products will be on sale each day.
5. Exclusive Members-Only Sales
A sale is not just useful for bringing in new customers. You can also use it to reward your existing users and members. Offering exclusive offers can significantly increase customer loyalty, which can, in turn, lead to improved word-of-mouth exposure.
6. ‘Buy One, Get One Free’ Deals
A ‘Buy One, Get One Free’ (BOGOF) deal is, as it sounds, an offer where the customer gets one item for free when they purchase another. This could be used in many ways. You can simply offer two of the same item for the price of one, or include a different product as an extra when a customer purchases something complimentary.
You could also specify different quantities, such as ‘buy three, get one-half price.’ All you need is the right extension, which in this case would be Dynamic Pricing.
7. Discounts For Future Purchases
The simplest is to create a coupon code that you distribute to your customers, which we’ve already walked you through.
8. Minimum Order Amount Discounts
A minimum order discount is a promotion that’s applied automatically when the total value of the customer’s cart exceeds a set amount.
The benefits of running a sale on your WooCommerce store. The different types of sales you can create, as well as how you can promote and augment them.
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